Trusted by modern hotel teams
See it in action
See how guests get instant answers and discover available rooms — all within the chat.
New · Videos in webchat
A short welcome from your team plays before the AI answers — and when guests ask about rooms or facilities, the reply can include a video, not just words.

Junior suite tour
of conversations end with the guest helped — answered, or handed to your team
chats become booking leads at top-performing hotels
of visitors leave the chat frustrated
Messaging channels
Start with the chat on your website, then connect WhatsApp, SMS, Messenger, and Instagram. One AI, every channel guests already use.
How it works
Opally connects to your website, knowledge base, and booking engine to answer guest questions instantly and accurately.

Highlights
Answer questions about availability, breakfast, parking, and amenities 24/7 — reducing bounce and increasing bookings.
Show real-time room availability and pricing with direct links to your booking engine. Track conversions and promo codes.
Customize colors, fonts, and tone. The widget adapts to light/dark mode and follows accessibility best practices.
Every Chat AI plan includes AI Search — let guests find answers on your website instantly, even without opening the chat.
Goes beyond keywords to understand intent. Guests can ask natural questions and get relevant results from your website content.
Automatically generates concise answers from your indexed pages. Guests get the information they need without reading entire pages.
See what guests are searching for, which results they click, and where content gaps exist — so you can continuously improve.
Customize fonts, colors and tone. The embedded widget adapts to dark/light mode and follows accessibility best practices.
EU hosting, GDPR focus and role‑based access. Data is encrypted in transit and at rest with enterprise‑grade standards.
FAQ
Data grounding, styling, security and more.

Customer case
Website visitors get instant answers, email inquiries are handled faster, and the team has more time to focus on delivering exceptional experiences when guests arrive.